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KELLEY & DAWSON SERVICE

Rebuilding an icon

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I was contacted by Kelley & Dawson to revive their old logo and mascot "Tempy" The only surviving media they could provide me was a photo of a very old ruler.

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TEMPY CAUGHT IN THE COLD

After the successful relaunch of the Tempy logo, I was asked to bring Tempy to life for streaming and online ads. I already had an idea in mind as to how I could play into the humor of classic toon-style animation and "Tempy Caught in the Cold" was born!

Award Winning

The love for "Tempy Caught in the Cold" stretched far and wide and I was awarded a Bronze Telly for best use of 2D animation in an online advertisment!

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I brought the retro styling full circle with retro print, social media, and display ads.

TEMPY BEATS THE HEAT

Due to the success of the first animation I created, the client asked for a similar video for the summer. Like before I designed, styled, animated, added audio, and pushed the project through post-production myself. This project was quite a bit more ambitious than the first but I am quite proud of it!

©2025 by Clarissa Schmidtberger.

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